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Salesforce Media Cloud Consultant Sample Questions:

1. A publishing company has been using Media Cloud for the last six months and now wants to send order data over to the Google Ad Management platform. The company has the client and secret from Google.
Which element should a Consultant create within Salesforce to be able to enter these details?

A) Named Credentials
B) Custom Metadata
C) Auth. Provider
D) Connected App

2. Apublishing company is evaluating Salesforce for the below functionalitis: a) lead to opportunity b) case management c) a media-specific data model d) OmniStudio capabilities. What is the minimum salesforce licenses a consultant should suggest?

A) media cloud publishing
B) media cloud basic
C) media cloud advanced
D) media cloud growth

3. A media cloud consultant is modeling and designing the pricing of the different advertisement types, including Digital, Out-of-home, Print, or Linear Advertising. What are two basic ways that the advertisement could be priced?

A) periodic charge
B) recurring charge
C) discount charge
D) one time charge

4. Which three marketing cloud intelligence integration methods can a consultant use to ingest and integrateall available channels as well as first and third party data source, to create a cross-channel optimization platform?

A) Marcketing cloud intelligence data lake stream
B) totalConnect
C) API connectors
D) data mapping visualizer
E) Data raptor

5. A company is planning to adopt media cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the agency of Record. They also have requirements to map contacts within the agencies. How should the media cloud data model be used to represent these relationships?

A) advertisers and agencies should be created as accounts and contacts as contacts, and the party modelshould be adopted to define the relationship between them.
B) advertisers and agencies should be created as accounts, and a custom lookup field should be created to represent the client/agency relationship Contacts should be created under the accounts.
C) advertisers should be created as accounts, and agencies should be represented by a custom field added to the contact object. Contacts should then be assigned to the accounts
D) advertisers and agencies should be created as accounts, with agencies listed as child accounts to the client accounts, with contacts related to those.

Solutions: